Wednesday, June 3, 2026

Changes to Google search post I/O -- don't panic about it

 The only constant is change


"the only constant is change" as a math-y expression, where 
k represents a constant, which is equated the delta symbol
representing change



After the latest Google I/O conference, it’s no surprise to learn that the Google search experience is changing too.  But I’m not sure the changes are quite as Earth-shattering as some people are making it out to be.  


I’m seeing lots of slightly panicked posts about how Google results are going to be all AI all-the-time.  My advice: relax.


What Google did announce at I/O 2026 is a much more AI-forward Search experience: that’s not the same as trashing the organic results. But Google’s own I/O post explicitly says: “You’ll continue to get a range of results from Search, just like you do today.” The new AI search box still returns a range of results, and the AI Search flow includes links to learn more.

Here’s the important distinction that people are over-reacting to:

Standard Search / SERP: organic results are not being removed.  AI Overviews appear when Google thinks they add value, and Google still describes them as part of Search with supporting links. Google Search Central says AI Overviews are shown only when “additive to classic Search” and “often don’t trigger.”

AI Mode: this is more conversational and answer-first. People see this and react to it saying it feels much less like the old SERP. It includes AI-generated responses and supporting links, but it is not the same thing as removing organic results from all Google Search.

On the other hand, the ecosystem is changing as well… 

Publisher / SEO implications: organic visibility may decline for many queries because AI Overviews, AI Mode, generative UI, and agents can satisfy more intent before a click. That is a traffic/CTR displacement problem, not a removal of organic listings. Google’s Search Central guidance still tells sites to follow standard SEO fundamentals to appear in both Search and AI features, and says eligible AI-feature links must be indexed and eligible for Google Search with a snippet.


One of the truisms in the web/search/online world is that people hate change In fact, they hate on any visible change… for about 2 weeks. By then, whatever changed will now become the new norm.  


That’s obviously not always true, but it happens often enough that people who have been around the block a few times know that you should basically ignore user feedback of the form “I hate this…” for a while.  (That’s especially true if you’ve done the background research and know that the change is actually an improvement in clicks, time-on-task, accuracy, or whatever user behavior you’re trying to improve.)  


At Google I/O this month (May 19 and 20, 2026), some changes to the core Google search experience were announced.  Here’s a summary of what they said: 


The search box now expands with user query length.  (Finally!)  This is a really-good-thing; now you can enter an arbitrarily long query without losing the front part of your query.  


And the search results page now ALWAYS has the AI Overview present.  It also has AI-powered suggestions for more nuanced question expansion.  It also has vastly improved multi-modal search letting you ask with text (the usual), images, files, or videos.  


There’s a plan to smooth over the differences between AI Overviews and AI Mode.  Right now they’re separate, but you can see why (and how) they’ll integrate them together.  


But Don’t Panic!  The blue links are still around, and you can use all the operators that you like.  (Although I can see a day when some of them will be retired.  Stay tuned: I’ll let you know when I find out.)  


Here’s what the SERP looks like today (May 28, 2026): 


(Click to expand)  


Below the query box (which now happily expands as needed), you see (2) the AI Overview.  Notice that if you click on (1), you’ll switch out of regular search into the “AI conversational mode.”  Some people like it, some don’t.  If you don’t trust it or just hate chatting with an AI, don’t click on it.  


Your regular old search results are just below the AI overview… which has been true for a while now.  


SearchResearch Lessons


  1. Don’t Panic. This isn’t the last change to Google search, and we’ll survive this one in great shape.  The right attitude (methinks) is one of how can we take advantage of these changes?  



As always, keep searching! 




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