Friday, December 21, 2012

1MM #5: What does all that bold text mean?

A class or two ago, one of my students asked "What does all that bold text on the results page mean?" 

I realized that it was obvious to me, but not necessarily obvious to everyone else.  So I made this short 1MM to answer that question.  

The answer is this:  It's the search terms you used... or their synonyms.  

Here's a quick demo for you. Hope you enjoy it.  

1 comment:

  1. Hello Sir,

    I have been following your Searchresearch Blog from long time and i did Google Search Certification Course provided by Google.

    Here i would like to thank you for the opportuntiy to learn search queries of Google and for the certification too.

    I have a small doubt regarding search:

    Suppose if my website ( is listed in Google Local Search for the keyword (xyz),

    For the same XYZ keyword, Does my website will be appearing in Organic and along with Local?

    Apologize if this not the place to post a query.

    Thank you,
    Uday Kiran. I